Aoife Stokes, formerly of RTÉ, TV3 and Virgin Media, brings over 20 years’ experience to the national charity.
The Asthma Society of Ireland is pleased to announce the appointment of Aoife Stokes to its voluntary Board of Directors. Aoife will be well-known to many as a media expert, award-winning producer and journalist with over 20 years’ experience in broadcasting across the independent production sector, RTÉ, TV3 and Virgin Media.
She joins the Board of the Asthma Society with a personal history of asthma – Aoife was diagnosed with asthma at the age of three and remains under treatment for the condition to this day. Despite this, Aoife lives a full and active life, in which she regularly practices yoga, runs, and has completed two half marathons among many other races.
Speaking of the appointment, Paul Keogh, Chairperson of the Asthma Society said: “I am delighted to welcome Aoife to our Board of Directors. As well as her personal experience with asthma, she brings a wealth of skills and expertise. We look forward to benefitting from Aoife’s strategic acumen and, of course, her extensive experience in senior PR and communications positions in some of Ireland’s top media companies.”
After graduating with a degree in Journalism from DIT, Aoife spent 12-years at RTÉ including as Executive Producer of Claire Byrne Live, Deputy Editor of Prime Time, Late Late Show Researcher and Producer of multiple reports, documentaries and series.
She went on to spend six years at senior management level at TV3/ Virgin Media Television as Head of Factual and subsequently Head of Programming.
Aoife is currently studying for a Master's in Business at UCD Michael Smurfit Graduate Business School and is a committee member of the Royal Television Society.
“It’s an honour to join the Board of Directors of the Asthma Society. I remember vividly the feeling of struggling to breathe as a child and repeatedly ending up in hospital with my asthma. The Asthma Society has a long and proud tradition of supporting people with asthma in Ireland, and the services they provide are invaluable. I’m looking forward to working with my fellow Board members and the team to further develop the organisation and contribute to the implementation of its strategy.” Aoife Stokes, Asthma Society of Ireland Board member
The Asthma Society of Ireland is governed by a Board of Directors made up of dedicated and accomplished professionals with expertise in medicine, finance, marketing and business. Each of its Directors has either been directly affected by asthma or has a loved one with the condition. The Board is responsible for the overall governance and strategic direction of the organisation and its members act in a voluntary capacity.
